About
I'm a german senior product and visual designer with over 9 years of experience in nativ apps, websites, software tools, smart tv and eCommerce platforms. Specialized in sustainable and accessible design solutions.
Working experience
| Period | Role | Company |
|---|---|---|
| 2025 – Today | Expert product designer | Fressnapf + Maxi Zoo |
| 2023 – 2025 | Senior Product Designer | RTL+ |
| 2023 – 2024 | Lead Designer | NV Media Group |
| 2021 – 2023 | Product Designer | RTL interactive |
| 2018 – 2021 | UX/UI Designer | antwerpes ag |
| 2017 – 2018 | Digital Designer | FOND OF |
| 2013 – 2025 | Freelancer | Sascha Hermanns |
Awards
| Year | Award | Category |
|---|---|---|
| 2022 | German Design Award | Branding / Website |
| 2022 | Winner Comprix | Healthcare / E-learning |
| 2019 | Winner Comprix | Healthcare / E-commerce |
| 2018 | Winner Comprix | Healthcare / Application |
| 2016 | Winner Planetary Urbanism | Light contamination |
Services & Tools
Services
Creating high-fidelity layouts bases on adaptive behaviour and patterns to complex products like native apps, websites and tools.
From research and benchmarking to complex user workflows that are translated into wireframes and low-fidelity prototypes.
Creating and managing sustainable design components, tokens and guidelines which are adaptive and scalable for brands, products and systems.
Brands with an impact, from coporate identities, design language, guidelines and apparel.
Tools
Daily tool for creating layouts, documentations and handover files to archive every project and working collaborative.
Building and editing (brand)images, creating illustrations, icon-sets also using InDesign for designing general print materials.
Using AI to code, support, improve or document workflows and speed up projects by creating guidelines and skill-sets.
Implemented design tokens directly into code, maintaining design systems and closer collaboration with development teams.







